Web Samples Nic Peterson
05/07 - 10/09
Yardbarker, Inc.
Re-defined the home page of the popular sports site to reflect an emphasis on editorially selected stories. Architected the navigation to allow clear access to hundreds of emersive team pages that helped to define Yardbarker as a sports authority.
Envisioned and designed a full-featured blog platform especially for athlete bloggers that simplifies the blogging process and easily amplifies traffic while maintaining maximum flexibility for advertising.
Designed widgets that drove millions of clicks per month and thousands of account signups per week to Yardbarker.
Conceived and produced client-winning interactive sponsorship packages for companies like Gillette, Coors, Miller, Dos Equis, Vitamin Water and 2k Sports.
See Examples